Saturday, August 31, 2019

José Rizal’s University Years Essay

Fortunately, Rizal’s first romance, with its bitter disillusionment,did not adversely affect his studies in the University of Santo Tomas.His love for higher education proved to be greater than his love for apretty girl. After finishing the first year of the course in Philosophy andLetters (1877-780), he transferred to a medical course. During theyear of his studies in the university, which was under the Dominicans,rival education of the Jusuits, he remained loyal to Ateneo, where hecontinued to participate in extra curricular activities and where hecompleted the education course in surveying. As a Thomasian, he wonmore literary laurels, had more romances with girls, and foughtagainst Spanish students. Mother’s position to higher education. After graduation withthe highest position in Ateneo, Rizal had to go the University of Santo Tomas in order to prepare him self to a private career. The Bachelor of arts degree during Spanish times was equivalent to a high schooldiploma today. It merely qualified its holder to enter a university. BothDon Francisco and Paciano that Jose should pursue a higher learning.But Dona Teodora did not want him to study more. Evidently she had apremonition that to much knowledge would imperil his child life.In a family council in the Rizal’s home in Calamba, shevigorously objected to have her beloved Jose acquired a highereducation. She was thinking of the safety of her son. She know thefate of Filipino intellectuals-Father Burgos, Dr. Antonio Ma. Regidor,Jose Ma. Basa, and others of 1872-who were either executed or exiledby the Spanish authorities, and blamed their sad fate to their learning.

Consider Carver’s view on marriage Essay

Marriage is defined by dictionaries as ‘a formal union of a man and a woman, by which they become husband and wife’. However, books containing a list of words adjacent to their definitions do not fully define the concept of marriage. Some argue that marriage is about love and trust; others think of it as a permanent commitment between two people. In the stories with which Carver presents us in his book, Will You Please Be Quite, Please? marriage is about love, where love is not an experience of high excitement but a form of available reassurance, security and comfort. In Carver’s view, love involves alleviating fear and providing the feeling of security that one is not alone. In the late stages of a marriage, mature couples tend to pay attention to the fear of loneliness, the fear that all human beings, such as their partners, are mortal which makes them feel vulnerable. In The Student’s Wife, Carver presents us with his first view of marriage through a couple, Mike and Nan. Mike and Nan live in an urban area with their children. Mike and Nan are in a late stage of marriage and have grown apart from each other. In the story, Carver emphasizes the lost affection of a person towards their partner. In this case, Mike has become unresponsive towards Nan.  Mike and Nan have been married for a long period of time; In The Student’s Wife, Carver describes Mike’s fading affection towards his wife. Mike enjoys reading poetry, but Nan is indifferent to it. This is evident when she fell asleep while Mike was reading poetry aloud to her (‘she closed her eyes and drifted off’). From Carver’s description of the bedroom scene, we can conclude that the couple do not share common interests. The story continues with Mike constantly implying his feelings towards Nan (‘He groaned extravagantly’); and, when he was asked for help, he ‘gets out of bed’ reluctantly. Mike finds Nan unalluring, (‘He thought she looked like a hospital patient in her white night gown’) and feels that his wife does not arouse him with desire. When Nan tries to engage him in a conversation, Mike accuses her of living in memories of the past (‘that was a long time ago, Nan’). With Mike’s accusation and gestures, Nan feels that she has lost her identity as a wife and as a woman (‘I’d like to be touched when I’m not expecting it’); she has become humiliated by having to initiate physical contact in her marriage. As the story progresses, Mike falls asleep while Nan lays awake. Her growing desperation to lose consciousness (‘Please, God, let me go to sleep’) has failed her (‘she tried to sleep’); her frustration kept her awake all throughout the story. She seeks comfort from her husband (â€Å"Mike,† she whispered’) because she couldn’t bear the sound of silence (‘There was no answer’). Nan felt alone when her husband did not respond to her need. When the night was over and the morning became visible, Nan walked towards the window to welcome the sun. As the sun rises, it dawns on her that there is no longer love in her marriage (‘she learned a sunrise was as terrible as this’). She undergoes a traumatic shock. Her marriage has failed. In this relationship, love was once present, but as the couple have grown apart, it is no longer an issue. In The Ducks, Carver presents us with his second view of marriage. In The Ducks, Carver’s ideas are interpreted to us by a couple whose names are not mentioned. The couple live in a remote area and are in the later stages of marriage. Carver sets the mood by using a meteorological soundtrack: rain falling, which is repeated frequently in the story to remind us of the situation. The rain is used to symbolize time passing. In this marriage, Carver suggests that a change of scenery can make a difference. At the beginning of the story, Carver gives us a description of the meteorological conditions: ‘a wind came’ and ‘bringing gust and rain’. He sets a gloomy scene. The setting of the story is set in the house of the main characters, ‘he’ and ‘she’. The dialogue starts with a conversation between the couple about the ‘trip to Reno’. As the story develops, the husband expresses his feelings towards his wife (‘don’t you feel good?’); this shows that he is highly aware of his wife’s feelings. Unlike the husband in The Student’s Wife, this husband is very responsive and tactile towards his wife (‘he touched her hips, pinched her dress’). In this relationship, the couple have no problem with communication. The wife  seeks reassurance from her husband (‘kiss me bye’); she initiates physical contact without the fear of humiliation because she knows that her husband will respond to her needs. This marriage shows that time does not weaken love.  The husband comes home early from work owing to the death of his work-mate (‘he shook his head’); he becomes aware of how quickly a life can end. On that night, the death of Jack Granger brought him and his wife closer together (‘held hands’); this action specifies that physical reassurance is present in their marriage. The couple decide to alleviate their fear by having a sex, (‘we’ll sleep in late’); they are making the most of the simple pleasures in life. The husband’s growing awareness of the rain leads him to think of time passing. As the night carries on, the couple reflect on the past, (‘remember when you got me this?’); distant memories give them the pleasure of remembering how they used to live. The husband has been living in the same house for a long period of time and believes that a change of scenery (‘someplace else’) will change his spirits – a place where is it not raining. In the process of making love to his wife, his mind was not devoted to the physical activity. He could not bring himself to focus on her needs (‘How much he loved her or if he loved her’). He is frustrated and his thoughts drift to his fears (‘he could hear it all over the house’). The sound of rain is introduced again, which disturbed him. After making love to his wife, he lies awake. His attempt to prevent the rain from falling and the time from passing keeps him alert most of the night. He begins to feel frightened (‘I hear something outside’); he realizes that he needs his wife’s reassurance. He needs her to tell him everything is going to be all right. In How About This?, Carver presents us with another view of marriage. He writes about a couple, Harry and Emily, who have travelled from San Francisco to the isolated farm houses of western Washington in search of a new place to live. Harry had always lived in cities and felt that leaving the city would grant him more happiness (‘a simpler life was what he had in mind’); he feels that moving into a rural area will suit his needs (‘just the essentials’) and would like a change from urban living. As they approach the house, where Emily spent most of her childhood, Harry feels disappointed (‘nothing he really wanted’); rustic living did not level up to his expectations. Sensing Harry’s disappointment, Emily reminds him of what she said before they reached the house (‘I told you not to expect too much’); she tries to ease his dissatisfaction but finds that she cannot relieve his frustration. After touring the house, Emily feels Harry’s discontentment and comforts him (‘Harry, we just have to love each other’). She signifies that, wherever they may end up, all they have to do is to love each other in order for them to be truly happy. This marriage shows us that location is not relevant when it comes to loving a person. When Harry found that rural living was not what he wanted, Emily was there to face the consequences with him. To Carver, marriage is about a couple who are willing to be together till death parts them. He presents us with three unconventional stories suggesting different outcomes of a long-term marriage. The simplicity of Carver’s semi-autobiographical stories gives us an insight into the reality of modern couples. Based on contemporary marriages, his stories are ironic compared to the stories we once read. In conclusion, marriage can be a comfort in knowing that when a person is going through pain and suffering or joy and happiness, that person is not alone.

Friday, August 30, 2019

Drug Prevention Program

Business Concept Proposal| Drug Prevention Program For| Executive summary This report is a business concept proposal that will help us develop a business plan for our organization which is NBK and that eventually will benefit them. The CSR project that we have chosen is a â€Å"Drug Prevention Program† that will benefit both NBK and society.In this proposal we first gave a small introduction about the company and what other CSRs the company is doing and then we included our aim and purpose of this project which is to increase the awareness level about this problem and provide some possible solutions and also to break all the cultural and society barriers about this specific issue. Then we went on our 4 SMART objectives which are what exactly we are aiming to achieve by the end of the project.In order for us to analysis the market for our proposal we did a Macro and Micro analysis that will help us determine what is our strength and weakness points and what could be the opportu nities and threats that we are facing. Another important part of this proposal is the financial projections. We did an estimated budget including profit and loss account and cash flow. After that we mentioned the requirements considered to ensure our project can be implemented like the logistical and operational requirements and how this may impact on the success of our project.In the viability part we showed our costs and benefit to the organization and its return on investment. Last but not least we talked about the competitive and economic viability on how the different activities that we do will mark us as a strong competitor in the business and on an economic perspective this project is going to benefit the economy as it will provide new jobs for Kuwaiti people and even give them the opportunity to work at NBK. Introduction National Bank of Kuwait is holding an event called â€Å"Drugs Prevention program†. This program is nonprofit event.This event is setup to spread awa reness and take an actual action to people on drugs; or people that doesn’t know about drugs. Many people don’t release how it’s dangerous, serious issue and can cause death. Drug prevention program is will be arrange to give advices and nonprofit rehabs that can be beneficial for drug addicts. Those rehabs will be very helpful to the addicts we as the drug prevention program organizers will provides brochures with full details and contact information. Why we chose NBK? NBK is the oldest bank in Kuwait and it has a very good reputation.Also it has been through a lot of CSR events in various sectors. The campaigns NBK did are Support of National Labor is our first priority, environmental initiative, health care initiative, sport initiative and contributions, education initiative, social care and philanthropic initiative, and conferences and seminars. The activities lies under the support of National Labor are NBK Academy, which intensive training for fresh gradua te that joined the bank and High flier’s leadership program; this program is to develop future leaders.As for environmental initiatives activities are hand-in-hand to preserve our beaches, this campaign launch to clean the beaches of Kuwait and Put your energy into saving energy NBK commenced its energy saving awareness campaign: ‘Put your energy into saving energy’, with staff and summer interns from NBK giving away more than 10,000 long life energy-saving light bulbs at the Avenues Mall. Health care initiative campaigns are breast cancer awareness give discounts for female employees to have a checkups and lectures and seminars for awareness and blood donation; many NBK employees donated blood for the blood hospital in Kuwait.Sport initiative and contribution NBK organized walkathon to encourage people to have a better health and lifestyle. Whereas for education initiative; NBK has hosted high schools and universities to learn day to day operations. Social and p hilanthropic initiative events done by NBK are Do Good Deeds in Ramdan this campaign offer free ftr banquets and Somalia famine relief campaign was launched to donate money. The last but not least the conferences and seminars which were set to increase awareness about currents issue in the society.One of the seminars was on the Global Financial Crisis and its Impact on the Region; which discussed the international outlook. Aim of the project The aim of this project â€Å"Drug Prevention Program† is to benefit the society and this fits in with NBK's mission statement, which is to serve the national needs as a priority. This program will be good for the society as it will increase the awareness level by defining the problem, which is drug usage and then it introduces society to the ways they or the people they know can prevent it and help them find possible solutions and lead them to the right places where they can find treatments.After we make sure people have enough knowledge to prevent this problem, we can expect drug usage to decrease, because they have been introduced to this problem and know all the negatives effects drugs have on the human body. There are a lot of controversial issues in our society and drugs is one of them, so it is very important to bring this topic up to the public and let them know that there is no shame for a drug abuser to admit that they have a problem and that they need to seek therapy.There are also a lot of cultural and traditional barriers that could affect the processing of this program, so our goal is to breach and break all these barriers and expose a problem that is considered as a â€Å"Taboo† topic. It is essential to make a step now, because as we all see, it is a growing issue and the accessibility for drugs is really easy nowadays, that is why our society needs to open up their minds to these kind of problems or else it will affect our future generations. Key ObjectivesSetting objectives is really importa nt for any organization or a project because it will let us know what we are trying to achieve and it will increase our chances of success. Our objectives will deliver major benefits to this program and the most important one that it will define the purpose of this project. We set for our project 4 different objectives for our program (Operational, Marketing, Financial and CSR) and they are all SMART objectives. * Operational Objective: Conduct a seminar every two week in a different location each time while having diverse guest speakers in each location. Marketing Objective: To increase awareness and publicity of the program through sponsored events and media notifications by 20% within the next 3 months. * Financial Objective: To increase customer base of the firm by 7% by the end of the program as a result of the program's positive effect on society. * CSR Objective: Increase community welfare by decreasing level of society's drug administration 15% by the end of program. Having these objectives is like a powerful tool that will help us succeed and it will keep our team motivated and seeks more accomplishments. Feasibility Analysis MacroBefore venturing into a new project, it is important to assess the external environment of a business and what possible impacts can affect the project. The threats and opportunities are external factors that guide a project towards taking certain decisions over others. Social factors: Kuwait, as compared to the rest of the world, receives a generally higher average income. This shows that the majority of the population in Kuwait is on the higher side of the income range. Within the lifestyle changes are the increasing popularity of social media and its different usages within societies.It is a powerful tool to reach as many people within society as possible. Social trends in Kuwait can affect the way people look at the Drug Prevention Program (DPP). Since drug abuse is a taboo topic, tackling it publicly would face some kind of hesitance by the public. Ensuring that local positive public figures as a part of our program would change the attitudes of people in Kuwait. It would garner more publicity and receive more entrants within the program. Technological factors: The increasing usage of technology in these times means more coverage for the DPP.People surfing the net, using social media and/or browsing through the various forms of technologies can find (or be exposed to) items and events that are happening around them and more information about each finding. In order to reach a bigger range of people, the program needs to be technologically updated in terms of websites, social media and pop-up ads if necessary. Technology must also be used to enhance the quality of whatever is being presented and also to improve the organization and efficiency of what is being accomplished.There is no firm, program or organization deemed to be successful without the usage of thorough technology. The marketplace for wh atever that needs to be launched today needs strict technological requirements that need to be met so that it can connect to a wider audience. Environmental factors: There are many factors that influence industries and the industries affected by environmental factors (weather and climate changes) include tourism, agriculture and economic industries. However, there should not be much stress on what environmental aspects can affect the DPP because its nature is not affected by climate changes.As long as there will not be any significant hazard, the environmental factors can be considered as off the radar for this type of DPP. Economic factors: An economy affects the way a society behave and it obviously alternate their decisions depending upon how high or low it is. If the local economy has resulted in higher interest rates, this will mean that firms will be less likely to invest in what might seem like an unpredictable gamble. This DPP needs sponsorship and is based on fund-raiser ev ents to continue the progress of the program, and not much participation will happen if the economic times are low.Another factor of economy is the strength of the currency. Kuwait has a very strong currency and its affects import/export activities, but that will not be an issue because the program does not need much of these activities. If inflation occurs, staff will need higher salaries and this will affect the planned budget. The salaries need to be raised so that the staff can be satisfied when being compared to other raised salaries within the fields and industries. Political factors: When political factors are mentioned, one automatically thinks of the laws and regulations that restrict an action or a project from fully taking shape.Since drug abuse is a taboo topic, there are bound to be limits to what can be done through the project. The law in Kuwait prohibits the live showcase of drugs and substances that can be abused. This can somewhat hinder our performance because it will limit what the group can show a live audience to enlighten them on what needs to be stayed away from. If guest speakers in the form of previous users need to be brought in to enlighten the participants, there will be restrictions due to the law not allowing prisoners to exit their cells and talk about experiences only once their period is over.This means that only ex-abusers who have finished their trials and prison time can enlighten the participants, the newly caught addicts will not be able to. It must be noted that the DPP will not focus much on current abusers who were caught abusing rather than those who willingly wanted to quit drug and substance abuse. Before continuing further with this project, legal framework needs to be conducted so that the project is validated and under the microscopic view of the government ensuring that no illegal limits are surpassed. Legal factors:Laws banning against age and race discrimination will not affect the DPP heavily as the participa tion has no kind of restriction whatsoever. A participant does not even have to be an abuser, or even in contact with one. Since the jobs offered to the staff will not be permanent, there will not be a minimum wage assigned to what the individual salary amount is. There is a law in Kuwait that states: any Kuwaiti national working in the private sector will receive a fixed amount each month as an addition to what a firm is handing over as a salary.This law will not be applied to the DPP because the vacant jobs offered are not permanent positions; it is only in the duration of the events that the assigned staff will be a part of the program. Permission needs to be granted from the governmental censors to give the program the green light to go ahead with the project. After permission has been granted, the banquet hall owners need to be aware of the purpose and activities of the DPP. Macro SWOT Analysis Strengths: * Controversial * Good Cause * Society’s Benefit Weaknesses: * No monetary ROI Costly * Taboo Opportunities: * Program Expansion * Rehab Formation * Brand Image Threats: * Public Decline * Influential Competition * Insufficient funding to continue This drug prevention program has strengths and weakness. The strengths are it controversial many people might disagree to expose the idea or issue; which is currently available and increasing radically. The good cause is that it spreading awareness and leading drug addicts to the right direction. This will benefit the society by having a better living and health.The weakness are that there aren’t monetary ROI; zero profit and it cost a lot there will be a loss in return because this campaign is setup to have better youth to have better society. Its taboo because people in the Arab region see it as shame and don’t attempt that it exists. There are many opportunities for the program; which are to expand the program and format a rehab and boost brand image. The threats are the public decline w hich is the society not accepting the idea. Influential competition is another threat which other companies or banks can launch a campaign similar to ours.The last threat is the insufficient funding; not having enough money or if NBK stops funding us. NBK's CSR programs are successful due to the reason that it encompasses as many fields as it can possibly be a positive addition to. The strengths are the variety of areas that NBK is participating in to achieve and maintain an improved society. It has a diverse selection of activities: social, educational, philanthropic, sports-related and more. NBK has built a positive reputation for itself as a pioneer in merging its daily activities along with CSR activities for the improvement of society.Currently, a weakness is that NBK is not a part of any project or program that supports the fight against drug and substance abuse. The DPP is the right step and opportunity to turn this weakness into strength. Another weakness for the CSR of NBK is that it does not necessarily include the entire society. Without this program, people into drug and substance abuse are sidelined and not given any help or guidance. The opportunities resulting from external factors are that NBK can further push its CSR boundaries and continue in pursuing other untapped fields that need to be brought to the general public's eye.NBK releases a CSR annual report that showcases their social responsibilities towards society. It lists what NBK has done the previous year in terms of initiatives and activities. This shows how the private sectors in Kuwait are competing to be the best CSR champions with the most good done to society. This benefits the society more than it benefits the firms competing to help and improve. An opportunity in the form of program continual rises due to the strong need for initiatives upping society's standards. The next phase of the project can be adopted by NBK's rival if the program proves to be a success.Drug and substance abuse is a taboo topic in Kuwait even today. Not wholeheartedly knowing what the general public's reaction is means that a threat is opposing the DPP. There are bound to be people who do not want to associate themselves with taboo topics such as drugs which mean that there will be some kind of a decline from a section of the public. It is vital to assess how the threats and weaknesses fare against the strengths and opportunities of this program. Financial Projections Cash flow| |   | Year 1| Year 2| Year 3| | | | | |   | Net profit| | | 105,050 | 105,050 | 105,050 |Depreciation| | | 105,050 | 105,050 | 105,050 | Office Rent| | | 2,100 | 2,100 | 2,100 | Media costs| | | 93,500 | 93,500 | 93,500 | Staff| | | 11,000 | 11,000 | 11,000 | Transportation| | | 200 | 200 | 200 | Cash profits| | | 0 | 0 | 0 | Increase in CA| | | n/a| n/a| n/a| Net cash from operating activities| | | 0 | 0 | 0 | Renovations| | | 0 | 0 | 0 | change in FA| | | (850,000)|   |   | Net cash after investing activities| | | (850,000)| 0 | 0 | Capital induction| | | 105,050 | 0 | 0 | change in advance rentals| | | 6,300 | (417,600)| (104,400)| Net increase in cash| | | (738,650)| (417,600)| (104,400)| | | | | |   |Opening cash balance| | | 0 | (738,650)| (1,156,250)| Closing cash balance| | | (738,650)| (1,156,250)| (1,260,650)| | | | | | | | | | (745,350)| (1,281,750)| (1,831,890)| | | | | | | Net Profit| |   | 26,933 | 479,733 | 493,473 | Inv Capital|   | | 0| 0| 0| ROI|   | | #DIV/0! | #DIV/0! | #DIV/0! | | | | | | | Net cashflow from operations| | | 26,933 | 479,733 | 493,473 |   | | | | | | | | | | | | Requirements In order for the project to be implemented, there are a few requirements that need to be taken in to consideration. To further promote this program, it has been decided that seminars will be held at different schools and universities.To proceed with this we will need knowledgeable staff or speakers, and/or former addicts to speak at these seminars. Another requ irement would be setting up booths and banners in Avenues, Marina Mall, and 360. Also for spreading the word about this program in less expensive way we will be designing different brochures and handing them out at the seminars and booths. Some of the other activities that will be done are fundraisers and getting different sponsorship’s to boost the program. For this to be done operationally speaking we will need sufficient staff to arry out the tasks and/or guest speakers, money for printing and equipment, vehicles, and having meetings and presentations. The staff will need to be able to design the brochures and banners, set up booths, and be knowledgeable about the program to deliver the message in meetings and presentations. Like most projects money is a key factor to get the job done. We will need money for gas, staff, printing, and other equipment. Technically the program is going to require computers for emailing and organizing with school officials and NBK members also to stay financially organized with sufficient data.For this program to run smoothly we must also focus on logistics. Organization and planning are a must for determining which schools or universities and which dates are the most appropriate and effective. As mentioned earlier the three malls were chosen for the banners and booths, because they are the most popular and seem to be the most effective for reaching the target audience. Some good locations for the seminars could be reception halls and popular locations that can be rented, for the presentations and meetings on the other the NBK meeting room seems to be most suitable for our program.Viability In terms of Return on Investment Viability, our project will not be gaining any monetary returns directly since it is a non-profit program. For the ROI formula we will calculate zero (no profit) divided by 105,050 (for one year) which will be equal to zero percent financial gain. The total investment required is 315,150 for the three years of the program. Our ROI for the first year will be zero. Competitive Viability Like any project, the Drug program will need to be viable and sustainable with regards to competition.This means that our program can survive long-term and eventually gain profit while competing with similar programs in Kuwait. In Kuwait however, there is already some competition. One major competitor is the National Anti-Drug Committee. This committee was founded in 1989, and their main goals are similar to our program’s goals, which are to focus on the youth and the protection of the health of society. Also similar to our goals is the fact that they are trying to introduce some awareness amongst the education fields. Although there is some competition already in the market, we believe that program can become more competitive nce introduced, because we will be working with NBK which is a very popular bank, especially among the youth. The National Anti-Drug Committee is not well known in Kuwa it, yet has been around for many years. Although this is true about the National Anti-Drug Committee, our program will still have a competitive advantage working with NBK. Also we are going to be introducing many guest speakers at different seminars through different schools. We will be bringing people who have abused drugs and overcame these issues, which will have a great impact on people in a society like Kuwait.Another thing that our program is going to offer is setting up different fundraisers throughout Kuwait to raise awareness about the serious nature of drug abuse. These different activities that our project will be conducting will give our company and program a more competitive edge in the market. Economic Viability In order for our drug program to be viable economically, it will need to create different job opportunities and possibly attract people to work at NBK. This program is an extremely controversial activity in a society like Kuwait where the issue of drugs and dru g abuse is a taboo subject.By confronting the matter and showing people how serious and spread out this problem is in Kuwait already, we can show people that NBK cares about this and is not afraid to be associated with fighting it. The project for NBK will require staff and/or volunteers. This will create job openings for anyone interested. It may even attract people to work for NBK, because it shows that they care about and are giving back to society. This further promotes NBK’s vision to benefit the society where they function. References * Fattahova, N. (2012). Awareness campaign to prevent drug abuse . ttp://news. kuwaittimes. net/2012/08/22/awareness-campaign-to-prevent-drug-abuse/. Last accessed 11th Nov 2012. * Kuwait. nbk. (2012). About NBK. http://www. kuwait. nbk. com/about/disclosures/default_en_gb. aspx. Last accessed 10th Nov 2012. * Murray, J. (2012). Viability (of a business). http://biztaxlaw. about. com/od/glossaryv/g/viability. htm. Last accessed 9th Nov 201 2. * Vyakarnam, S . Writing a business plan, clarification and preparation – the market approach. http://https://docs. google. com/viewer/. Last accessed 14th Nov 2012 AppendixCashflow| |   | Year 1| Year 2| Year 3| | | | | |   | Net profit| | | 105,050 | 105,050 | 105,050 | Depreciation| | | 105,050 | 105,050 | 105,050 | Office Rent| | | 2,100 | 2,100 | 2,100 | Media costs| | | 93,500 | 93,500 | 93,500 | Staff| | | 11,000 | 11,000 | 11,000 | Transportation| | | 200 | 200 | 200 | Cash profits| | | 0 | 0 | 0 | Increasein CA| | | n/a| n/a| n/a| Net cash from operating activities| | | 0 | 0 | 0 | Renovations| | | 0 | 0 | 0 | change in FA| | | (850,000)|   |   | Net cash after investing activities| | | (850,000)| 0 | 0 | Capital induction| | | 105,050 | 0 | 0 | hange in advance rentals| | | 6,300 | (417,600)| (104,400)| Net increase in cash| | | (738,650)| (417,600)| (104,400)| | | | | |   | Opening cash balance| | | 0 | (738,650)| (1,156,250)| Closing cash balance| | | (738,650)| (1,156,250)| (1,260,650)| | | | | | | | | | (745,350)| (1,281,750)| (1,831,890)| | | | | | | Net Profit| |   | 26,933 | 479,733 | 493,473 | Inv Capital|   | | 0| 0| 0| ROI|   | | #DIV/0! | #DIV/0! | #DIV/0! | | | | | | | Net cashflow from operations| | | 26,933 | 479,733 | 493,473 |   | | | | | | | | | | | | | | | | | | ROI Calculation Amount of Financial Gain Total Investment Amount 0 0 105. 050

Thursday, August 29, 2019

Causes of culture shocks Essay Example | Topics and Well Written Essays - 1250 words

Causes of culture shocks - Essay Example What are the causes of culture shock which is a big roadblock between success and failure of an individual in an unfamiliar environment? The main causes areâ€Å"Strain caused by the efforts to adopt,sense of loss and feelings of deprivation in relation to friends, status, profession and possessions,feeling rejected by or rejecting members of new culture,confusion in role, values and self-identity, anxiety and even disgust/anger about foreign practices,feelings of helplessness,and not being able to cope with the new environment.†(Marx,2001,p.5) The impact of these conditions, will indicate where an individual stands in a new situation and the relative causes of culture shock. Some causes are inevitable,and some causes are the creation of ones mind. For example, while moving overseas, one carries unrealistic expectations about the life-styles and paints a rosy picture. One imagines a life of individual freedom, free from the constraints of living in a joint family(should that be the case.) Once one comes face to face with the grass-root realities in a foreign land, one values the worth of living in a joint family, the joy in the praise and rebukes from the elders, the relative freedom enjoyed in those restrictions. They say, a mountain looks beautiful from a distance. Once one goes near it, one sees how it is also covered by thick forests, thorny bushes and it is the abode of wild animals as well!Not alone big, but the small issues related to the day to day life produce cultural shocks and sometimes, their effect is long-lasting. Some of them are: â€Å"Culture shock is precipitated by the anxiety that results from losing all familiar signs and symbols o f social intercourse. These signs are the thousand and one ways in which we orient ourselves to the situations of daily life: when to shake hands and what to say when we meet people, when and how to give tips, how to give orders to servants, how to make purchases, when to

Wednesday, August 28, 2019

Legal Aspectos of Nursing Essay Example | Topics and Well Written Essays - 1000 words

Legal Aspectos of Nursing - Essay Example The nurses had an obligation to attend directly towards Mr Garcia. This required a definite attention after his confinement to the restraints. The measure would definitely prevent the ultimate accident that occurred to Mr Garcia. The principle of collaborative relation was involved in this case. This principle entails a set of implications and recommendations to the nurses. The principle of collaborative relation advocates for effective communication. Communication in this setting involves a complete understanding of underlying contexts of the patient’s health (American Medical Association, 2010). Therefore, the nurses ought to seek suggestive feedback from the patient. This move will enhance a proper understanding of the underlying context of the patient’s health. Physical and emotional reactions are key observable variables to determine the state of the patient’s health. Nurses should also offer an open and safe environment for the patient. Evidently, communica tion was highly deprived at Garcia’s case. This was a violation of collaborative relations principle. Authentic affiliations are also a key domain under the collaborative relation principle. Nurses ought to focus on helping the patients achieve their physical, spiritual, or even mental needs. This is an attribute that did not exist in Garcia’s case. ... Nurses have an obligation to avoid instances of retaliations from the patient at all times (American Medical Association, 2010). In Garcia’s case, the nurses violated this principle. Through their negligence to Mr Garcia, they enhanced existence of retaliation. Retaliation was evident on the instance of confrontation from Mrs Garcia. She involved the police out of her pain and retaliation towards the nursing unit. Respective relations were a principle that was involved in Garcia’s case. Evidently, it was highly violated. Mr Garcia’s case also entailed an immense involvement of the Medical necessity principle. This principle stipulates maximum provision of health from the nurse. Nurses ought to offer prevention, diagnosis and treatment to the patients. This principle presents medical care as a basic necessity towards the patients (American Medical Association, 2010). In Garcia’s case, the nurses had an obligation to study his condition and implement immedia te mechanisms for health attainment. Probably, the nurses would conduct an immediate diagnosis to him at the soft restraints. Abandoning and depriving him direct one-to-one attention was a violation of the medical necessity principle. Therefore, the principle of medical necessity was involved in Garcia’s case. Administrative simplification was an additional principle that was involved in this case. This principle equips the nursing unit with an urge to simplify sophisticated communication systems. This enhances coordination and clarity within the entire nursing unit. The principle also stipulates that the nursing unit should engross a harmonious allocation of roles (American Medical Association, 2010). Therefore, shared governance is a major objective of this principle. Every

Tuesday, August 27, 2019

Write a response to the film Supersize Me by Morgan spurlock. What was Movie Review

Write a response to the film Supersize Me by Morgan spurlock. What was new to you What surprised you Did you agree with the arguments presented - Movie Review Example His practical demonstration was appreciated by people at large and the ones who wanted to take a leaf out of his book by a lesson gained also did so. The thing which was new to me was his desire to defy the odds and do the same thing again, and again for a period of more than a month. I actually seem to agree with the arguments that have been made within the movie itself because Morgan had a point which he wanted to convey. Also the manner in which he stuck on to his chosen diet for over 30 days showed his persistence and resilience which was there to prove a point. Morgan was successful in telling all and sundry how fatal these foods are their avoidance can mean immensely fit health domains for the people at large. I appreciate the task undertaken by Morgan to shoot this documentary as he had a solid case which he wanted to

Monday, August 26, 2019

RELIGION, SCI-FI & FANTASY Essay Example | Topics and Well Written Essays - 1750 words

RELIGION, SCI-FI & FANTASY - Essay Example These beliefs caused them to develop religions that worshipped these strange beings. These ancient civilizations worshiped many of these beings as gods. Most importantly, these religions formed doctrines and views about the cosmos based on their understanding of these beings. Pantheism, pluralism and universalism define these religions affecting the way its adherent’s process thought. In present day America and around the world, cults are using media such as television, movies and the Internet to manipulate the minds of people (Singer & Lalich, 1995). The Bible theory of creation is strictly creational, which makes it impossible to allow for speculation about the nature of the universe (Gen. 1-3). Other Abrahamic religions such as Islam and Judaism are also strictly creational in theology and therefore do not entertain the possibility of life forms existing beyond that which has been outlined in their holy books of revelation. The fascination with beings from other planets, a spiritual world in our own world, demons, angels, gods and the devil are as old as mankind. Human beings are social beings and this makes them gravitate towards the group’s ways of thinking (Kassin, Fein, & Marcus, 2013). This could be the reason why humans are in a constant search for other living beings in the universe even when it does not presently affect their lives on earth. The Aztec, Mayan, Egyptian and Hindu civilizations were very advanced and evolved in science as well as in the arts. They left depictions in their art and writings that closely resemble many of the extra-terrestrial beings that are the subjects of many science fiction works. The Bible condemns the idols and other deities as demons (Deut. 32:17; Ps. 106:37) The technology of making film has evolved exponentially especially with the advent of special effects technology, which have and

Sunday, August 25, 2019

The value of CREATIVITY Essay Example | Topics and Well Written Essays - 1750 words

The value of CREATIVITY - Essay Example On the same token, creativity is the need for being fresh, novel and absolutely unique so that the complex stimulation comes about of age in the most apt manner. This paper will explore the basis of creativity and how it has been able to change beliefs, shape ideas and transform different understandings into the molds and lives of the people at large. Creativity is a much desired proposition, more so on the part of the people who believe in its magic. Creativity is all about communicating ideas, values, beliefs and opinions, though in differential settings, ways and means. Creativity is indeed the magic that binds people in wholly different mannerisms and it asks of them to appreciate the creative talent that a person has demonstrated for that matter. Therefore it is a very important element of bringing sanity within the ranks of different work avenues. Within the fields of culture and business, creativity has its most say. This is because these two areas depict the need for having creativity and thus manifest the exact basis of success in the most apt manner possible. It also goes to show that creativity will rule the roost of the cultural and business quarters if the desire is there to succeed. Within the cultural contexts, creativity comes of age when the people are relying a great deal on the people to people interactions (Cr opley 2006). It means that their associations, linkages and relationships are being justified in such a manner that success will eventually shape up in the most appropriate way. It would not be wrong to state here that creativity under the aegis of culture would manifest success, harmony and development for all the right reasons. It would also dictate the basis of finding out the exact details which will embody cultural bonding amongst the people, making them realize as to how they can effectively counter the movements

Saturday, August 24, 2019

Network Design for non-adjacent Floors Assignment

Network Design for non-adjacent Floors - Assignment Example Each department is in the connection to a central switch on that floor before connecting to the router in the field level. The router is in the context of the external wide area network via a firewall. The firewall will be vital in filtering traffic from outside. The information technology department will host the six servers namely: file server, mail server, print server, web server, DHCP server and the DNS servers. The design has a number of security challenges posed by the non-adjacent floors. Employees will be organized according to the four departments namely: Information technology department, sales, accounting, finance, and human resource department. Different departments will be on virtual local area networks to beef up the security of individual unit’s data. The general design will consider factors such as the scalability of the network to accommodate increasing numbers of staff. Further, security and means of recovering from a disaster in case one occurs are of utmos t concern. The greatest challenges in networking non-adjacent levels include cabling between the two floors. To run a cable from the third floor to the fifth floor will either involve running the cable outside the walls or inside the room. It will, therefore, call upon the management to request the tenant on the fourth floor to allow the running of cables through their floor. However, this comes with many challenges. First, the tenant may decline which means that the management may incur more to run the cables outside and ensure that it is secure. Accepting to run the cables through the floor poses a greater challenge. It leaves a vast security loophole. The concerned person may tap directly into our network thus giving them access to our network. Depending on whom they are, the organization's data is at risk of being exposed to third parties who may end up using it for their reasons.  

Friday, August 23, 2019

ERP Essay Example | Topics and Well Written Essays - 3750 words

ERP - Essay Example No doubt, Enterprise resource planning (ERP) systems ongoing as a means for inventory control and grow to put back islands of in order by integrating customary organization functions, such as financials, payroll, and person resources, with other functions counting developed and sharing. Currently, the complexity of commerce is creating new consumer needs; the enlargement of computers is raising new potential; the mission for new markets by vendors has known users a new influence; and ERP is evolving one time once more. SAP is the world's most important supplier of industry software solutions, and is the third-largest self-governing software vendor in the earth with additional than 64,500 installations in 120 countries. No doubt, extra than 20,000 companies are with SAP solutions. In 2002 SAP had approximately $7.8 billion in sales. It was founded in 1972 by five previous IBM workers; Dietmar Hopp, Hans-Werner Hector, Hasso Plattner, Klaus Tschira, and Claus Wellenreuther. Moreover, their dream was to develop normal application software for real-time industry dispensation. Therefore, the business is headquartered in Weinheim, Germany with its major place of work in nearby Mannheim. The corporation is still a confidential business. Henning Kagermann is the CEO of SAP. SAP continues to guide the marketplace by staying in front of rivalry and listening to their clientele wants. According to the expert analysis in 2000, with the internet captivating off, SAP turned its center to the user and urbanized mySAP Workplace and cemented the way for the thought of an enterprise doorway and role-specific access to in order. In 2003 SAP introduced NetWeaver which provided their clientele with solutions for end-to-end business processes. On December 15th, SAP announce that they are preliminary a computer security repair for its business clientele. In the repair, SAP searches customers' industry systems distantly for vulnerabilities in their safety settings. In addition to inquisitive its possess software, SAP checks Internet gateways, user authorizations and interfaces to other systems throughout the assessment, which lasts one or two days. As part of the psychoanalysis, SAP delivers a report detailing safety gaps and recommending action. This is now another instance of how SAP listens to their users and adapts to the wants of their clientele. Oracle provides a great deal of the similar options as SAP for commerce solutions. The largest dissimilarity being that SAP approach as one commerce suite and Oracle can be bought this method or as person pieces needed for one's exacting commerce. One big pharmaceutical corporation that has purchased and implemented Oracle software is a small corporation you may have heard of previous to, Pfizer. Rob Goodwin of Pfizer had this to say concerning Oracle, "Oracle has provided high-class, enterprise level software, so that somewhat than center on IT; we can center on the science. Furthermore, we bring in order from surface to surface web portals into Oracle databases; then there that in order to scientists, in order technologists, to whoever needs the in order" Citibank and Visa are also great corporations

Thursday, August 22, 2019

I can read letters on topics within my areas of academic or Essay

I can read letters on topics within my areas of academic or professional speciality or interest and grasp the most important points - Essay Example Their heirs to obstruction continue in the attempt today. Their burden is greater because of progress that was achieved by Presidents Kennedy, Johnson, and Obama. Obama, especially, is responsible for heaping coals of fire on the heads of his political opponents who will not accept the fact that he was, twice, elected president and was able to provide health care to millions, both against great odds. I continue to be amazed by President Obama’s ability to continue his work with grace and dignity in the face of an onslaught of lies, contempt, obstruction, and insults. It is a lesson to any who will observe him with an open mind that we must not repay his offenders in kind, even when we are witness to abusive and retaliatory actions by them when they gain power. The letter on political tolerance focuses on the opposition faced by presidents in the United States. The writer sends the letter in a bid to advocate for tolerance, patience and dignity in political dealings. One section focuses on the hatred geared towards Mr. Hoover during his tenure. The writer recalls the mother’s advice that political intolerance causes hate and serves little in problem solving. The letter mentions that President Roosevelt encountered several challenges form his opposition. His view of progress was often received as controversial and wrong for the American people. In the same manner, presidents like Kennedy, Johnson and Barrack Obama often faced similar opposition. The letter then focuses on Obama and praises the president for his response towards his opposition. Specifically, the writer acknowledges the president’s re-election to office and his resilience despite bitter politics. The letter concludes that a great leader responds to opposition wi th kindness and tolerance. The letter sparks interest as it addresses an issue of key concern in America politics. Political divide along ideology is expected in every

Interpersonal Communication Essay Example for Free

Interpersonal Communication Essay I joined Eclairs Molders in 2003 immediately after I finished my studies. I had been attached to the organization for more than 3 months during my field attachment. Therefore I had a prior knowledge of the organization and had interacted with several people. When they considered my application for a job, I was happy to join an organization which I had the values oriented towards outcome achievement and had a high degree of people orientation. I was now part and parcel of the organization. When I joined the organization, I was lucky since I was put under the same department that I had served before. I was under the same supervisor who had supervised me during my field attachment. I did not have to be oriented much in the organization culture and other aspects of its operation since I had gone through the same socialization process before. But there was one person who had oriented me in the organization and who remained relevant to me even after I joined the organization for work. That was the secretary in the Production department where I was assigned as an assistant manager. She was still relevant to me as she showed me how I had to start my work and settled in my job. With time we became very close to one another. This was to end up in romantic relationship. In the development of our relationship, we had undergone the full Knapp’s relationship escalation model. I still remember the initiation stage of our relationship when I was directed to her office where she would orient me to the organization. The first 10 to 15 seconds were spent knowing about each other. There was a mutual attraction that developed between us that time as we observed each other’s appearance and manners. Our experimental phase was marked by the continuous interaction that we has as I worked with her guidance. I had a lot of uncertainties about her although I felt more attracted to her. I had to use several strategies in order to reduce this level of uncertainties. Under the uncertainty reduction theory it took on actives and interactive strategies in order to learn more about her. This helped me to gain knowledge and understanding about her. In active strategies, I enquired about her from her friends and also set up several situations under which I would observe her closely like enquiring a lot about work from her. In the interactive strategies, I talked with her most of the time often brining in other topics not related to work so that I would understand her more. Though our relationship remained at this phase when I was in my field attachment it dramatically changed its course when I started working in the company. Although I was assigned another secretary I would still rely on her most of the time and she was also supportive to orient my secretary to her work. We developed a liking for each other and she would spend some of her time in my office sometimes with no official attachment but just chatting with one another. We sure that our relationship had to go beyond business relationship but there was a sense of romance in the air. Our relationship grew and reached the intensification period. At this time we were closer with one another and we disclosed that were wanted to from a lasting romantic relationship. We knew that it would be hard for us to operate in the work place as lovers but we had to our best in order to keep our relationship rolling. Self disclosure was an important aspect that helped to cement our relationship. We developed from the hidden pane to the open pane of Johari window as we opened ourselves to one another. We came to understand our characters and helped each other to understand their characters as well. By undergoing several windows we were able to know each other. Mutual disclosure helped us to know each other well and the trust in our relationship deepened. Following the social penetration theory, we undertook several practices in order to gain closeness in our relationship. This helped our relationship to progress from superficial to intimate. Self disclosure was an important factor in this theory that helped our relationship to grow. We gave rewards from time to time. We all strived to achieve each others satisfaction to help gain stability in our relationship. At first I was not willing to disclosure myself to her. But with time she started disclosing herself and our trust grew. According other norm of reciprocity, I had to disclose myself to her since she had already disclosed herself to me. I found out that she felt better when I disclosed myself to her since she was able to know me well. In the intensifying phase we were able to disclose our love to one another. Our relationship grew and we found ourselves with each other most of the time. At tea break, she would be at my desk while I found myself entering the manager’s office more than office just to pays by her and greet her. Most of the workers around especially the manager and my secretary started noting that there was a growing relationship between us. We would go for lunch together. Slowly we started integrating with tone another. No one wanted to go for lunch or go home alone. After work, we would go to her house and we would have supper together. We started caring for one another. We were like one person. Mine was hers and hers was mine. With were simply inseparable. Most of the time we had to make personal sacrifice in order to accommodate each other. We involved several pro-social strategies in order to gain compromise with one another behavior. Like in any other relationship, we had to make sacrifices to accommodate the other. We made a lot of promises to one another in order to gain compliance. We expressed our positive and negative feelings in order to gain compliance with one another. This helped to build our relationship more and trust each other more. According to the Relationship Dialectics theory as far as connectedness-separateness is concerned with had to make a lot of personal sacrifice in our autonomy for the sake of our relationship. It is not that we did not experience conflict in our relationship but most of time we had to accommodation strategy in order to overcome our conflicts. Many times we accommodate each other but sometimes we had to compromise on a situation when it became too difficult for us to find a solution to the problem. Other time we had to collaborate with one another in order to find a mutually and completely satisfactory solution of our conflict in a win-win situation. At this stage of our relationship, we were sure that we needed each others in our life. Our parent started pressurizing us to get married and stay together. We though that we had the most romantic relationship on earth. We also felt the same need to get married and stay together. But there were other factors that we had to take into consideration before setting down for our marriage. We considered the fact that we had to take time to build ourselves and our relationship before deciding to get married. It was hectic at work to keep our relationship rolling. It was still more difficult to stay in the same department yet in different offices. I found myself delegating most of my secretary duties to my girlfriend and it was evident that she was not auguring well with it. The manager also felt that her secretary was being overburdened to handle his order and my orders as well. In most cases, it was my girlfriend who delegated her work to my secretary. It was like I had assumed her existence and her roles (West and Turner 2000, p. 32). However we did our best to manage our relationship. We had to set time to be together and time to stay at work and carry out our duties. Most of the time the manager complained we were not getting serious with our work and we seemed to value our relationship more than our work. These were some of the difficulties that we had expected from the begging when we decided to be together. Therefore we had to make a lot of sacrifices and commitment most of our time to our work rather than our relationship. But our relationship was not to stay for long. The more it became evident to coworkers that we were in love, the more it became difficult for us to handle our relationship. There were a lot of conflicts that we were able to go through but others became sticky with time. It was just one of such conflicts between maintaining our relationship and carrying out our duties as required that made our relationship difficult to continue with. The conflict As an assistant production manager, I handled most of the incoming production orders from the sales team. I had to vet those order and decide the one which had to be produced first before the others. The work of the manager was just of authorize the production of the orders. Therefore I acted as the main link between the sale department and the production department. On the other hand my secretary and my girlfriend who was the secretary to the production manager linked me with the manager. When I received the orders, I vetted them and gave them to my secretary who would then give them to the Managers secretary for them to be passed to the manager. After the manager signed them, they would follow the same route and come back to me where I would forward them to the production supervisor. This was a complicate change but there was nothing that I could do to make it simpler since that was the culture of the organization. One day, I received a call from the sales department and I was informed of orders that had to be produced within 24 hours. Although we used to handle such orders they were rare and most of our orders were produced within a period of one week. Therefore at this was an urgent order that had to be completed fast. In a normal condition, I was authorized to vet such an order and pass it direct the manager without involving the secretary so that it would be produced within the stipulated time. When I received the orders I decided to take them direct to the manager to be signed. I went to the manager office but I found that he was engaged with another client. For the past tow days, we had not been in good terms with my girlfriend but this was just a normal conflict in a relationship. Therefore when I found that the manager was engaged, we decided to talk with my girlfriend as we waited for the client to finish so that I would see the manager. But our conversation became deep and emotional and I forgot that I had urgent order to be attended to. I became very emotion as my girlfriend seemed to annoy me through the conversation. I just left the order on her table and hurried back to my office apparently very upset from the conversation we had. I did not remember about the orders again. I spent the day in my office attending to other work and I felt very low. The next day in the morning, I go a call from the sales department calling for the packaging of the products as the cline had come to collect them. This was the beginning of the conflict. I called the sales department and informed them that the manager had not signed the orders and therefore they had not been processed. According to the deception theory, I had to manipulate what had happened in order to shift the blame from my office to the manager office although I knew very well that there was a high level of apprehension about the deception in what I was saying. The sales department tried to assimilate the validity of my explanation and immediately it was clear that this as not true. There was some element of deceit in my message. Therefore the sales manager called the production managers office and enquired about the orders. The manager sought to be explained why production manager had not approved the production and yet the office did not communicate to the sales office in order to cancel the orders. The production manager was not aware of any such order and therefore he immediately called me in order to get to the bottom of what had happened. As per my explanation, I told the manager that I had taken a step of handing over the order sot here secretary so that they could be processed easily and I thought that he had not approved those orders. But the secretary had not handed in the order. Amid the conversation and conflict that we had with her, she had forgotten to hand in the order as a matter of urgency and therefore they had not bee approved. Therefore the conflict degraded to be a dyad conflict between me, my girlfriend and the production manager. I shifted the blame to my girlfriend that as the secretary of the manager she had the duty to hand in the orders. The manager on the other and blamed me since I did not treat order with the needed urgency. My girlfriend also blamed me since I did not inform her that the order was urgent and therefore she concentrated on finishing the work that was on her desk first. It ended up as a blame game but between me and her, it was more emotional and entwined to the other conflicts that we had before. Therefore it was a dyad conflict another it was far reaching as it involved deferent department. To me the conflict was more complicated by the emotional bond that I had with the person to who all the blame was falling. I blamed myself since I didn’t do what was right. I just found myself defending my position and forgot all the sacrifices that we had made in the past in our relationship in order to accommodate the other. There was power of love that was entwined in the conflict that made it difficult for me to come over it. At the same time there were office protocols that had to be followed in carrying out the needed activities. The cause of the conflict was vested in the misunderstanding in our relationship and lack of responsibility to my duties. The conflict was difficult to solve coupled with the emotional bond that was between us. In this case the more we tried to come up with solution on how the production could be achieved within hours in order to deliver the products the conflict went back to the start. With the full understanding of the relationship that was between me and his secretary, the production manager became harsher and his usual criticisms of neglecting our duties for the sake of our live escalated once again. There was just one condition that he put for us. It was either we took our relationship out of the work place or one or both of us resign from work and be left at home. His stance made it more difficult to resolve the conflict. But one again there was also the factor of my secretary who argued that she had been neglected in performance of her duties and she was considered to be under the manager’s secretary. With the full understating that both my office and the office of the manager had their own identify and freedom of operation, the manager could not understand how our relationship had fused the operation of both offices such that come of her office tasks were performed by my secretary and my work was performed by his secretary. We had to find a way out of the conflict. We were able to solve the immediate effect of the conflict and we ordered production of the order in a matter of hours. But there was still the problem our work and our relationship that could not be ignored. The manager wanted us to solve it once and for all. At the end the conflict had a destructive effect on our relationship. Coupled with the conflict that we had earlier with my girlfriend, it became difficult to go over the current conflict that we were facing. She accused me of deception and using her as a scape-goat in order to evade the responsibility of what had happened. The trust she had build on me had been deconstructed by one event and our relationship could not take off against or be the same as it had been before. We had entered into a conflict that we could hardly go over. Earlier we had revealed our conflict through accommodating each other and compromise on one situation. But this time she seemed to have taken an avoidance strategy in our conflict. She did not pay attention to what had happened and the ramification it had on our relationship but all she did was to avoid me altogether. She did not appear to pay close attention in order to match the strategies that we could use to solve the problem to the situation that was at our hand. I thought that with time we could recover from the time pressure that was affecting how we resolved our conflict. To me our relationship was more valued and thereof I was ready to compromise and sacrifice myself in order to overcome the conflict to match the situation. But I had used by relative power strategy in order to put the blame on her and I knew she would not forgive me for this. I realized that I was working and therefore I was ready to accommodate her for the sake of our relationship. But she had already reached interpscyhic phase where although she said noting she was more focused on my faults and show used may faults to withdraw from active participation in our relationship. She felt justified in withdrawing from the relationship. But it was over and our relationship entered the terminal stage. First we had differed as I had a ‘me’ stand instead of ‘we’ in the conflict. We were both responsible for the conflict but I had exempted myself from it and accused her. This had acted as the first warning sign that our relationship was just be ending. It had started to dissolve with our earlier conflict and this conflict as the last final strike that drove the nail in. Since that conflict happened we had less instance of communication. We had less interaction as we took to the workplace procedure. Suddenly we had developed different interests and what had our fun been before was not making sense to the other. Although we continued to be with one another from time to time and many thought that our relationships was normal, I knew inside myself that it was not working and non of us was working to save the situation. We reached as stagnation stage and none of us talked about our relationship again. Sometime we would be together and spend a lot of time without talking. In the office our interaction were reduced and even when we interacted, we talked about office matters most of the time. With time we started to avoid each other. There were efforts to reduce face to face conversation with the other and in case I needed something from the manager I would either send the secretary or if she was busy, I would use the office phone. I also noted that she had the same attitude and she reduced the number of trips she had been making to my office and the phone line became active as the main communication channel. At the end, the termination of our relationship was natural. We stopped seeing each. I used my secretary a lot when I wanted anything from the manager’s office. We simple ended our relationship like that and though with difficult, we tried our best to remain coworkers until the date she left the company for another. Up to date I feel that we didn’t hand our conflict the way it was supposed to have been handled. We didn’t pay attention to the fine details of our relationship and we were too emotional in trying to find a solution to it. But it was compounded by the fact that it had emanated from another conflict and this had the effect of an outsider who had more power than us. The nature of the conflict was also difficult as there were protocols or work procedures that had been overtaken by our emotional involvement.

Wednesday, August 21, 2019

Marketing Strategies of Hyundai in India

Marketing Strategies of Hyundai in India A marketing strategy explains how the business will achieve the objectives laid down in the overall marketing plan . The marketing strategy explains how the business will reach its target audience , which should lead to an increase in the sales . Marketing strategies should include clearly defined roles and the responsibilities and should also set time scales to each task . A marketing strategy may seem similar to the business strategy , however it is different in that it focuses on one specific aspect of the business , the customers . A business strategy looks at all the components of a business such as the supply chain , the manufacturing operation , human resources and so on . The marketing strategy is only concerned with effecting a plan that will bring the businesses products or services to their target audience . WHY MARKETING STRATEGY IS IMPORTANT ? Marketing plays an important role in the strategic planning process for many organizations . Although some marketing positions are represented at the corporate level , most are at the functional level within the business units of an organization . Marketing is involved in the strategic planning at all organizational levels . Strategic marketing describes the marketing activities that affect the corporate , business,and marketing strategic plans . Strategic marketing activities can be classified into three basic functions . First, marketers help orient everyone in the organization toward markets and the customers . Thus , they are responsible for helping the organizations execute a marketing philosophy throughout the strategic planning process. Second , marketers help gather and analyze the information required to examine the current situation , identify trends in the marketing environment , and assess the potential impact of these trends . This information and analysis provides input for the corporate , business , and marketing strategic plans . Third , marketers are involved in the development of the corporate , business , and marketing strategic plans . Marketings influence varies across the organizations . For organizations driven by a marketing philosophy , marketing necessarily plays a key role in the strategic decision making . The trend toward pushing the strategic planning responsibility further down the organization is increasing the marketings clout in an organizations strategic planning process . Marketing management relates to specific product the marketing strategies . It differs from strategic marketing in its basic orientation . Strategic marketing focuses on the broad strategic decisions at the corporate and the business levels . Marketing management is concerned , by contrast , with specific strategic decisions for individual products and the day-to-day activities needed to execute these strategies successfully . At the operating level , marketing managers must focus on the four Ps of the marketing mix : price, product, promotion, and place . The strategic role of the marketing and marketing management are now in a period of considerable change and evolution . These changes are due to a number of important environmental phenomena that are affecting the way many firms do the business. To begin, many well known companies work closely with dedicated partners on the supply side and the distributor side of their business , expecting their distributors to play pro-active roles in the development of the services and marketing strategy . For example on the supply side , the modern day Nike does very little manufacturing of its own and focuses largely on the marketing . In this vein , companies such as this are actually embedded in the business networks , comprising strategic alliances among the suppliers, distributors , and the marketing firm . MARKETING STRATEGIES OF HYUNDAI MOTORS IN INDIA HYUNDAI MOTOR COMPANY The Hyundai Motor Company is a South Korean multinational automaker headquartered in Seoul , South Korea . Hyundai was founded in 1967 and it along with Kia , together comprise the Hyundai Motor Group , which is the worlds fourth largest automobile manufacturer based on annual vehicle sales in 2010 . In 2008 , Hyundai (without Kia) ranked as the eighth largest automaker . In 2012 , Hyundai sold over 3.6 million vehicles worldwide . Hyundai operates the worlds largest integrated automobile manufacturing facility in Ulsan , which is capable of producing 1.6 million units annually . The company employees about 75,000 persons worldwide . Hyundai vehicles are sold in 193 countries through some 6,000 dealerships and showrooms . Chung Ju-Yung founded the Hyundai Engineering and Construction Company in 1947 . Hyundai Motor Company was later established in 1967 . The companys first model , the Cortina , was released in cooperation with Ford Motor Company in 1968 . When Hyundai wanted to develop their own car , they hired George Turnbull , the former Managing Director of Austin Morris at British Leyland . He in turn hired five other top British car engineers . They were Kenneth Barnett body design , engineers John Simpson and Edward Chapman , John Crosthwaite ex -BRM as chassis engineer and Peter Slater as chief development engineer . In 1975 , the Pony , the first Korean car , was released, with styling by Giorgio Giugiaro of ItalDesign and power train technology provided by Japans Mitsubishi Motors . Exports began in the following year to Ecuador and soon thereafter to the Benelux countries . HYUNDAI IN INDIA Hyundai Motor India Limited is currently the second largest auto exporter from India . It is making India the global manufacturing base for the small cars . Hyundai sells several models in India , the most popular being the Santro Xing , i10 and the i20 . Other models include Getz Prime, Accent, Terracan, Elantra, second generation Verna, Tucson, Santa Fe and the Sonata Transform . Hyundai has two manufacturing plants in India located at Sriperumbudur in the Indian state of Tamil Nadu.. Both plants have a combined annual capacity of 600,000 units . In the year 2007, Hyundai opened its RD facility in Hyderabad , employing now nearly 450 engineers from different parts of the country . Hyundai Motor India Engineering (HMIE) gives technical engineering support in Vehicle development and CAD CAE support to Hyundais main RD center in Namyang Korea . In 2010 , Hyundai started its design activities at Hyderabad RD Center with the Styling, Digital Design Skin CAD Teams . South Korean car maker Hyundai, which as per reports is also worlds fastest growing automaker and fourth largest car manufacturer across the globe , has launched a new car , Hyundai EON in October 2011 in India . Eon is an entry-level car but at the same time it is very spacious with a large boot . The car has 814 cc engine, promising to deliver the mileage of over 20 km per litre . MARKETING STRATEGIES OF HYUNDAI IN INDIA Target Markets Hyundai marketing strategy is differentiated marketing.The primary consumer target is middle to upper income professionals , who need value for their money and comfortable ride in city conditions .The secondary consumer target is college students who need style and speed . The primary business target is mid sized to large sized corporates that want to help their managers and employess by providing them a car with ease of transport . The secondary business target is entrepreneurs and small business owners who want to provide discounts to managers buying a new car. Marketing Communications By integrating all messages in all media the Hyundai will reinforce the brand name main points of product differentiation . Research about media consumption , pattern will help the advertising agency to choose appropriate media and timing to reach prospects before during the product introduction .Thereafter , advertising will appeared on a pulsing basis to maintain brand awareness and communicate various differentiation messages . The agency will also co-ordinate public relation efforts to build Hyundai brand support the differentiation message . To attract market attention encourage purchasing , the Hyundai offer a limited time , registration insurance . To attract ,retain motivate channel partners for a push strategy , the Hyundai use trade sales promotions and personal selling to channel partner . Road shows The company plans to stage road shows , to display vehicles in the pavilions during various college festivals and exhibition . This will appeal to youngsters more and attracts them towards the cars of Hyundai. Television advertisements Advertisements to promote and market the products will be shown on leading television channels. Major music and sports channels will promote and they will reach out to the youth will be promoted through Star , Zee , Sony and Doordarshan etc as it has more viewers . Radio Radio is the medium with the widest coverage . Studies have recently shown high levels of exposure to radio broadcasting both within urban and rural areas , whether or not listeners actually own a set.. So radio announcements will be made and advertisements will be announced on the radio about the products features and price, qualities, etc. Print Ads Daily advertisements in leading newspapers and magazines will be used to promote the products. Leaflets at the initial stage will be distributed at railway stations, malls, college areas and various other locations . Workshops and Seminars Workshops and seminars will be held in colleges and big corporate to make people aware about the companies past performance and products features , their affordability and usage , vast distribution network . Road shows will be conducted where free trials of the cars would be given . Banners, neon signs Hoardings , banners , neon signs will be displayed at clubs , discs , outside theatres and shops to promote the brand cars . Booklets and pamphlets Booklets will be kept at car showrooms , retail battery outlets , etc for the customer to read. These booklets will provide information about the company , the products offered which suits the customers need accordingly . Rural Marketing Hyundai Motors India has introduced a new marketing initiative Ghar Ghar Ki Pehchaan to tap the India rural car market . The company has rolled out special schemes for government employees in rural areas and members of gram panchayats on the purchase of Santro . Hyundai Motor is keen to expand its market to rural areas with setting up 300 new rural sale outlets , all this expansion is in progress for the launch of the cheapest car from the Hyundai stable until November this year . Currently Hyundai is maintaining its standard 325 dealership outlets within cities and this new expansion strategy could make the rural outlet number network extend to 1,000 . Hyundai Motors , Indias second largest car manufacturer has announced to generate employment for about 2,000 sales executives at these rural outlets . According to Hyundai Motors , the car markets which are present in areas outside the superior 40 cities are marked under rural areas . Arvind Saxena , director of marketing sales at Hyundai Motor India given in an interview to Financial Chronicle said that the company has already placed 700 new outlets at rural areas with 300 more coming in way within the next few months . These outlets are just the basic models made with small investments and these are not the typical permanent outlets made with brick and stone . Their basic plan is to give a feel to rural folks with car demonstrations , test drives in addition with basic little repair requirements . The size dimensions for these rural showrooms would be 900 sq ft.. Around 150 of these rural outlet showrooms would house a 2,000 sq ft service workshop of their own . A four member team is made with 2 sales and two executives for service by the Korean Autocar giant for the rural model and they will visit the rural outlets at regular intervals. The ever increasing importance of rural areas is signified from figures which show that they contribute about 31 per cent in sales for the company. According to Saxena the company plans to generate 33 per cent share, by the end of 2013 from these rural models as they help amazingly in increasing the sales. It is estimated that 356,717 cars were sold by Hyundai n 2012.

Tuesday, August 20, 2019

Utilitarianism The Pursuit Of Happiness Philosophy Essay

Utilitarianism The Pursuit Of Happiness Philosophy Essay The phrase life, liberty, and the pursuit of happiness, enshrined in the founding documents of the United States, was derived from John Locke. Lockes formulation, however, was life, liberty, and property. In choosing the broader formulation pursuit of happiness, the framers were certainly not drawing from John Stuart Mill, since they wrote many decades before he did. They were writing and thinking in the same philosophical tradition, which goes ultimately back to Aristotle. Mill, however, has given us in Utilitarianism the most concise, analytical interpretation of this concept. What is meant by happiness, and what justifies regarding it as the goal either of a political system or of a system of ethical philosophy? In everyday usage, we use it most often in the sense of being pleased (Im happy you could come), or of general well-being (Happy Birthday!). It has pleasant connotations, but not, in everyday usage, particularly lofty ones. One might expect moral philosophy, or even political philosophy and statecraft, to seek some more profound goal. Mill, however, constructs his approach to moral philosophy from the bottom up. He starts from the premise that we naturally seek out pleasant experiences, and try to avoid pain or unpleasant experiences. At first glance this might appear to be an invitation to mere hedonism, eat, drink, and be merry. However, human experience shows that pleasant experiences are not limited to the material. We enjoy music, for example, and friendship, and seek these things out. Indeed, we often find satisfaction in experiences that mi ght well be arduous and even unpleasant, such as running a marathon. Even the effort of living up to a system of values carries its satisfactions (7-8). The sum total of these satisfactions and pleasures, or dissatisfactions and miseries, though the course of a lifetime constitutes our overall happiness or unhappiness (3-4). Happiness is therefore the good life not in the narrow sense of a house in the suburbs, convenient to a golf course (though not excluding these things), but in the broadest sense of a satisfying and joyous human existence. This, suggests Mill, is our goal in life, not imposed on us by some moral authority or power, but as a consequence of our human nature. Moreover, the pursuit of happiness extends even as a purely practical matter beyond our own condition of life to the condition of the society in which we live. Even if our motives are entirely selfish, for example, we have a vested interest in a society in which, for example, theft and robbery are not the general because we do not wish to be robbed or stolen from. (Even a professional thief benefits from not being a victim of theft as well.) The same practical principle can be extended to vices and virtues in general: We are all better off for living in a society where virtues are general practiced (31-32). However, what produces the general condition of a society but the behavior of the people who make it up. A burglar may benefit from living in a society where people do not lock their doors, but his behavior makes society less likely to display such mutual trust. If we wish to live in a virtuous society, therefore, it is in our interest to practice the virtues ourselves. What goes around, after all, comes around. Indeed, Mill speaks of a contagion of sympathy, a sort of virtuous cycle (the opposite of a vicious cycle) in which the practice of virtue encourages virtue in others, and improves the condition of life for all. This implicitly is what the founding fathers had in mind. A free society does not seek to impose virtue by fiat, but depends on the general practice of virtue to sustain itself. By aiding in the pursuit of happiness by others, we improve our own chances of pursuing it. A contemporary issue on which Mills propositions might shed light is the controversy over gay marriage. Many people, perhaps most people, have found the idea strange or shocking when first presented. Some fear that it would destroy marriage. However, it is hard to see how permitting gays to marry detracts from marriages between men and women. Their marriages are unchanged. What permitting gay marriage does is permit a new satisfaction a further pursuit of happiness for gay couples. Moreover, by recognizing such couples, it encourages gay individuals to seek stable relationships, improving the condition of society as well as their own lives. Thus, the pursuit of happiness, combined with Mills analysis of how ethical principles can be built up from our knowledge of human existence, casts a powerful light on how we can interpret social issues and their possible resolution. Source Cited Mill, John Stuart. Utilitarianism. Indianapolis: Hackett Publishing, 1979. (Original publication 1861.)

Monday, August 19, 2019

Development Of Major Political Parties In America :: essays research papers

Development of Major Political Parties in America The first two major polititcal parties were the Jeffersonian and the Federalists. The Jeffersonians believed in a decentralized government and foreign policy that supported France rather than England. The Federalists were in existance only a short time because of disagreement of the leaders, John Adams and Alexander Hamilton. The United States was a one party nation from 1800 to 1820. In 1828 the Jeffersonain (Democratic Republican) Party split into the Democrats and the Whigs. The Democrats wanted the states to have more power and the Whigs wanted stronger federal government. When Andrew Jackson was elected President in 1828, his attempts to decentralize the government were opposed by the Whigs. That party later deteriorated when the conflict over slavery began. The Republican Party started in 1854. This party was former Whigs who were opposed to slavery. Abraham Lincoln, the first Republican President, was elected in 1860. This party was dominant until 1932. It has a platform based on probusiness policies, a belief in volunteerism and the ability of the American people to take care of their own problems without government intervention. The Democratic Party came back into control during the Great Depression when the Republican Policy was ineffective in relieving the economic problems. The Democrats dominated for the most part through the 1960s. However, the Republicans have won five of the last seven presidental elections. The current President is a Democrat but it is not clear if the Democratic Party will be able to continue to dominate. There have been 900 other "third" parties throughout history but the Republican and Democratic Parties have remained the leaders of the two party systems since 1854. Realignment of the parties have occurred about every 30 years. The first four were in 1828, 1860, 1896 and 1932 due to democratization of parties, slavery and

Sunday, August 18, 2019

Toni Morrisons Sula - Female Struggle for Identity Essay -- Sula Ess

The Female Struggle for Identity in Sula   Ã‚  Ã‚   The novel Sula by Toni Morrison exemplifies the new feminist literature described by Helene Cixous in "The Laugh of the Medusa" because of the final portrayal of the two main characters Nel and Sula.   However, it is clear throughout the novel that both Cixous's and Gilbert and Gubar's descriptions of women characters are evident within this novel.   The traditional submissive woman figure paradoxically is set against the new woman throughout the novel.   It is unclear whether the reader should love or despise Sula for her independence until the very last scene.   Although both the perspectives of Cixous and Gilbert/Gubar are evident within the text, ultimately it is the friendship of the two women that prevails and is deemed most important.   This prevailing celebration of womanhood in all of its dualistic and mysterious aspects is exactly what Cixous pushes women writers to attempt.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   First there is the presence of the old stereotypical woman character, a woman split between the conventional and nontraditional roles of women.   No differences are apparent initially between Morrison's Sula and any other women's literature in the past.   Women are depicted either as docile servants to men, like Nel, or ball-busting feminist monsters like Sula.   The hidden aspect of the novel lies underneath these stereotypical surface roles, in the incomprehensible and almost inappropriate bond of the two women.   In the final scene of Sula, Nel comes to the realization that the emptiness inside her is due to the loss of Sula, not Jude (Morrison 174).   Her friendship with Sula is all that matters.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The development of a feminist reading from the perspective of Gilbert and Gubar... ... but instead reunites the two women's spirits.   "We was girls together," Nel says, and it becomes clear the importance of this revelation to her.   She cries "circles and circles of sorrow" for the lost itme between herself and Sula (Morrison 174).   Perhaps she also cries for a whole history of lost women seperated by societal functioning and a world built my men.    Works Cited   Cixous, Helene. "The Laugh of the Medusa."   The Critical Condition: Classic Texts and Contemporary Trends.   Ed. David H. Richter.   Boston:   Bedford Books, 1998. 1453- 66.   Gilbert, Sarah M. and Gubar, Susan.   "From the Infection in the Sentence: The Woman Writer and the Anxiety of Authorship."   The Critical Condition: Classic Texts andContemporary Trends.  Ã‚   Ed. David H. Richter.   Boston: Bedford Books, 1998.   1361-74.   Morrison, Toni.   Sula.   New York:   Plume Printing, 1982.

Saturday, August 17, 2019

Media influence on homosexuals

Those who are interested in how media has influenced the LGBT community. Essay Question: How has the media influenced the LGBT community and society's view on the LGBT community? Thesis: One main contributing factor that has impacted our societys view on gay marriage is how they have been portrayed on the screen, by celebrities and in the media. Rationale: My original paper was supposed to be about weddings and social media but I found that to be too broad and extremely difficult to research.After a couple days of thinking I decided to narrow that topic even more. I decided on how the media has effected society's opinion on homosexuality because I thought it was interesting to see how much the mass media can affect our views on something so controversial. Strengths and Problems: Argument: Some may argue that the media's influence is not a good thing because a lot of people are still against homosexuals but I believe it is something that we cannot avoid. My argument is stronger in thi s final draft, but may still be confusing.Evidence: I spent a lot of time trying to research this topic because this is something IVe never thought about before this paper so it is very unfamiliar to me. Once I started researching though it was apparent how much TV has influenced me and my views on homosexuality, which can be seen in my introductory paragraph. I was so surprised to find out about the term, contact hypothesis. Before this paper, I knew the definition but wasn't sure if there was a term for it. Organizational: I definitely tried to make this paper flow more smoothly. Writing the transition were a little difficult though.I still feel like my conclusion is very weak, I struggled for a long time but could not come up with something that would wrap up the essay better. Style: I'm ot sure what to describe my style as. I Just hope the readers will be able to relate. Revisions and Discoveries: I added more about Ellen DeGeneres, and I also added a paragraph about the film, V alentine's Day. I took out the paragraph about adopting children because I realized that there wasn't much correlation with what the media has done. Questions: Am I using the terms of gays, lesbians, homosexuals and LGBT correctly?Which evidence stood out the most? Yvonne English MiddelJans Media and Homosexuality Autumn 2013 What do we typical think of when we hear the word gay or lesbian? Is it a flamboyant male or a tomboy female? Many years ago this may have been the case and to some it still may be. But when I hear the word gay or lesbian I automatically think about my favorite show, Greys Anatomy and the lesbian couple who are attractive and nothing like tomboys. Homosexuality is one of the most controversial topics in our society but in the past t years our opinions and dispositions nave change d.One main contributing factor that has impacted our society's view on gay marriage is how they have been portrayed on the screen, by celebrities and in the media. On January 1 lth, 97 3 PBS released its first broadcast of, An American Family. The show was a twelve hour documentary series that followed the Loud family of Santa Barbra, California. An American family spanned out into a twelve week show following Bill and Pat Loud and their five children, Lance, Kevin, Grant, Delilah and Michele. This documentary challenged the traditional views of an American middle class family.Unlike shows such as, The Brady Bunch and Leave it to Beaver, which depicted a happy and perfect family, The American Family showed a family going through a divorce and their oldest on, Lance's decision to tell his parents about his homosexuality (An American Family). Lance is widely believed to be the first gay person in American reality television and because of this it has made him a well-known, â€Å"gay icon† to the LGBT community. Lance went on to be a part of a popular band, â€Å"The Mumps† and died at the age of 50 in 2001 due to Hepatitis C and HIV.Lance was an inspir ation and paved the way for homosexuals in the media. Since Lance Longs premier on television many popular shows and movies have aired that have a lead or supporting actor/ actress that is a homosexual or portrays a homosexual. Most of these portrayals have had a positive influence on the lesbian, gay, bisexual and transgender (LGBT) community. As more LGBT celebrities came out about their sexual orientation the more acceptable it became for LGBT characters to appear on television. This is a great example of the Contact Hypothesis and the Parasocial Contact Hypothesis.The Contact Hypothesis can be accredited to Gordon W. Allport and states that â€Å"under appropriate conditions, interpersonal contact is one of the most effective ways to reduce prejudice between majority and minority group members. The Parasocial Contact Hypothesis is similar but focuses on one sided relationships. For example, how an individual may know about a celebrity through mass medias but that celebrity does not know about the individual (Schiappa) In 2008 it was briefly legal for homosexuals to become married.Ellen DeGeneres and her partner of then four years, Portia de Rossi took this window of opportunity to become married. DeGeneres lied about her sexual orientation for many years. She made her television debut on The Tonight Show in 1986 and that same year the AIDS epidemic was at its high so a ot of homosexuals were not ready to reveal their sexual orientation due to the fear of being Judged or out casted by society. Ten years later Ellen DeGeneres had the opportunity to have her own show, Ellen. Yet she still decided to keep her orientation a secret.In 1997 during the fourth season of her show, DeGeneres decided to come out about her sexual orientation in a sitcom where she is in the waiting room of an airport trying to tell a woman that she is attracted to her, instead she announces it to the whole audience by accidentally leaning over a microphone Ellen DeGeneres is undoubtedl y a charming person. DeGeneres has won 49 out of 51 award nominations and won the hearts of many Americans. Just some of the great roles she has been a part of include hosting the Emmy Awards, Judging season nine of American Idol and using her popularity to bring awareness to many humanitarian efforts.DeGeneres has supported over 35 different charities including Susan G. Komen for the Cure and St. Jude Children's Research Hospital (Neary). Ellen DeGeneres is another perfect example ot the Parasocial Contact Hypothesis. We know everything about ner because of the media, and by seeing her positive influence on the world we have an nclination to like her. In 2008 the Gay and Lesbian Alliance Against Defamation (GLAAD) did a survey of more than 2,000 U. S. adults 18 and older and found that two out of ten changed their views of homosexuals to a more positive view point in the past five years.Thirty four percent said their views were influenced by seeing a gay or lesbian character on tel evision and twenty nine percent said it was by a gay or lesbian character on film (Watercutter). It's amazing how societys view of homosexuals can be changed from a negative to a positive understanding by the power of mass medias. Before the LGBT community was represented on television or films, society did not have an accurately representation of what gays and lesbians were like.Probably thinking that being a homosexual is unnatural and even a mental illness! Some people may still believe that but since being exposed to LGBT characters from shows like Friends (Carol and Susan), Greys Anatomy (Calliope and Arizona) and Will & Grace it has enabled society to be more welcoming or sympathetic towards the LGBT community and resulting in LGBT individuals feeling less like an outcast. The media has also helped promote the realization that omosexuality is very much a part of todays culture in the United States.One of the longest running television shows with gay characters is Will & Grace. Over the eight year span on this television show (1998-2006) Will & Grace has earned sixteen Emmy Awards and eight-three nominations with an average of 17. 3 million viewers a week at its peak in 2001. Will & Grace is a show that positively portrays two gay men with completely different personalities. Will Truman is a gay attorney whose orientation is not necessarily made clear at first to a viewer but his co-star Jack McFarland fits the tereotypical homosexual male.Jack is â€Å"flamboyantly gay, continually unemployed and a self-described actor/dancer/choreographer. † (Schiappa). By showing two different personalities of gay men it can help us better understand that yes, there are homosexual men that are flamboyant but a homosexual man can also take form in a charming and handsome man such as Will Truman. Another idea that was promoted or bought up in Will & Grace is when Will married his long time on-again off-again love affair, Vince and then two of them went on to raise a son together.This brings up he idea of same-sex marriage and how two homosexuals can raise a child together which many people still think is not appropriate but Will & Grace have brought attention to issues like these that the LGBT community have to face daily. Although there aren't as many films that help bring awareness to the LGBT community there are usually small supporting actors that will portray a homosexual. One movie that comes to mind is, Valentine's Day. Valentine's Day follows intertwining couples and single people in Los Angeles and what they expect on this day of love. There is Holden Wilson who is portrayed by Bradly Cooper.Wilson is on the plane chatting up a character played by Julia Roberts. They start to talk about their lives and how Wilson is recently single. Up until the end of the movie not much is told about Wilson's personal life. Then there is Sean Jackson, played by Eric Dane who is a top NFL player who is contemplating retiring from his career. During a press conference Jackson says that typically someone retires because they want to spend more time with their families but Jackson has not been able to do that because he is gay and nas nad to hide his sexual orientation tor the sake ot his career.The reporters are confused on whether or not Jackson will continue to play. He makes it clear that he is going to continue playing in the NLF but he did not want his goals of having a family postponed due to his previous fear of coming out. One of the ending scenes is Wilson surprising Jackson at his home. Throughout the entire movie I had no idea that either characters were homosexuals. Jackson and Wilson are both very handsome and their characters in the movies showed no signs of the stereotypical gay man. This shows that anyone can be gay and that the â€Å"stereotypical† homosexual individual is a tereotype that is slowly dying.By making the characters Wilson and Jackson relatable it helps us as a society have a more accurate r epresentation that anyone around us can be a homosexual and not Just the old stereotype of flamboyant men and tomboy females. The LGBT community has come a long way since the 1970's and they are still fighting for equal rights. Because of the portrayals of gays and lesbians in the media and also the uprising of homosexual celebrities it has helped our society become more open minded and welcoming of the LGBT community when ompared to the mindset of the society fifty years ago.Without the media's influence, where would society be in regards to how much more open minded the world has become of homosexuals? Thanks to the media, it is almost like an approval for individuals that it really is okay to a homosexual and that there is no need to be ashamed. Because if so many people love Ellen, who seems like a normal individual other than the fact that she is a lesbian then there is no need to Judge others on their sexual orientation.